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Unspoken Lies 4:490:00/4:49
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Alter Ego 4:240:00/4:24
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Burn 3:170:00/3:17
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Crazy Talk 3:170:00/3:17
We live in a world where sharing intimate details of our lives publicly through social media is normal, yet sharing our true thoughts and emotions with intimates is not. 1 in 5 people are keeping major secrets from their partners, and many more feel they cannot share their secrets - fantasies, problems, mistakes - for fear of jeopardising their relationships.
The mission of the Unspoken Lies project is to inspire people to reconsider what emotional honesty means to them, and to create a safe private space for them to share their own unspoken lie with a confidant.
The project was written and produced by O Ma Cassé, in collaboration with a team of artists from China, U.S.A and the UK.
THE MUSIC
The Unspoken Lies EP is a four-track story of emotional dishonesty, darkness, and transformation, taking the audience on a musical journey inside themselves.
The EP is sung (and rapped) in both English and Mandarin, a lyrical play on the idea of a "communication barrier" in relationships. Stylistically, it draws from downtempo, techno, trap, breakbeat, neo-soul, and experimental electronic music.
The EP is available on all global streaming platforms, as well as Chinese platforms QQ Music and Netease Music. The EP is also available on vinyl - please use the form at the bottom of the page to request one.
SOCIAL MEDIA
We all know social media is a dogfight for attention, but it is also a key battleground for emotional honesty.
With the goal of showing people a new side of social media - a side rooted in honesty and openness - we launched social campaigns and challenges in Instagram and WeChat. The challenges called people to share an unspoken lie with a confidant and to then be that same set of ears for their own friends.
Social posts
Instagram challenge
Anonymous stories from WeChat
THE LIVE EVENT
The campaign was waged in the digital space, but we celebrated it on-the-ground. To honour the emotional honesty of everyone who engaged in the project online, we hosted an Unspoken Lies EP release party at Elevator, Shanghai on July 29th 2020.
The event featured a live performance of the whole EP, original projected animations, and art installations enabling the audience to once again share their unspoken lies in private.
All attendees received a personalised animated invite.